Mr. TMI,” using the common expression “Too Much Information,” to illustrate a personality that reveals all his information, the company hopes to bring to light the vulnerabilities of casual Wi-Fi use.
“Our new commercial has had a great reception with the general public,” said David Lonardo, President of GoTrusted.“Considering that Wi-Fi security can be a hard topic to communicate, the Mr. TMI character makes it fairly easy for anyone, regardless of how tech-savvy they may be, to understand the issues involved.Of course the solution we offer - a VPN service - is our own, but awareness in general of these Wi-Fi security issues helps whether you're a GoTrusted customer or not.”
The commercial is airing now in major television markets and is available for viewing on YouTube.com as well as directly on the .
“When using the GoTrusted service, you stop hackers and snoopers cold from scanning your personal identity information when at a café or hotel, for example” continued Lonardo.“The TV commercial really drives home the point that your social networking privacy settings are meaningless... basically everything you do on the Internet is up for grabs for a mile in all directions when using insecure wireless.It's also really easy to use our VPN service, so there's no reason to emulate Mr. TMI when using Wi-Fi.”
GoTrusted offers its Internet security service, called a(for Virtual Private Networking)
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